You've been living with yourself for quite a while. All your life, actually. If we were to compare your life to that of a major corporation, you could say that you are a very well established company in terms of longevity and being able to survive through any type of climate in the market. You're still here. I was actually thinking about that concept or comparison while sitting in my other office this morning (Starbucks). There are quite a few interesting things to think about.
You are obviously the President and CEO of the Fit Mind & Body of You Corporation. All decisions and responsibility comes down to the decisions you make. Fortunately or unfortunately, depending on how you look at it, you are also the COO. As Operations Officer you are responsible for all of the things that need to be physically done to take care of Fit Mind & Body You. Things like making sure you eat right, when you eat, getting enough sleep and workouts all have to be planned. having a good plan written out with timelines, deadlines and key milestones is important to any business. Businesses that just fly by the seat of their pants usually end up in pretty bad shape.
You are also the CFO. As Financial Officer your job is one of the most important and often overlooked. Are you making sure that you budget the necessities? How much food do you really need to purchase to stay up with your goals? What about planning for gym memberships, boot camp classes, massage and cryo-therapy, yoga classes? Do you have a plan for when you have to eat out or when you are traveling? How much is budgeted for workout gear and supplements?
And money isn't all that needs to be budgeted. Time is another thing that needs to be carefully considered. Have you gotten yourself into a situation where overspending is a problem? If so, where do you cut back? What programs can run a little leaner until you get back on track?
Then there's the Sales and Marketing Department. As with any venture the success depends on sales. it depends on constantly getting your name and your mission accomplished by getting the word out. In Fit Mind and Body of You, the main person that you will be selling is yourself. You need to constantly remind yourself of your goals and the importance of getting in shape. Just saying it once never works. You need to find creative ways to keep the product (fitness) in front of yourself. Do this by changing your environment. getting involved in new hobbies. Doing whatever you can to change the way you think about yourself. Change your mind and you'll change your life.
Finally, there is the board and your investors. All of those that have a stake in what you are doing and that provide input as you go along. Your own body itself is your board of directors. Wanna know how your decisions are affecting the company? check with your body fat percentage. Is it moving in a positive direction? What about your joints or your back. I'm sure they can provide lots of feedback of your methods and whether or not your direction is effective. Check on your blood pressure, heart rate, breathing, headaches or lack thereof, and things like performance. Is your flexibility improving? Can you jump higher? Are you getting stronger?Can you run for a longer duration?
There are lots more parallels that can be made to running a brick and mortar company or even a virtual one to running and flesh and blood company. Have an entrepreneurial spirit and determine to make some radical changes. Put up a sign that says "Under New Management" and Get 'er done!
Coach Scott G Smith
Strength, Courage, Honor